ATLANTA (Oct. 2, 2025) - Peachtree Group’s (“Peachtree”) hospitality management division has added six new hotels to its growing third-party management platform, underscoring the company’s ability to deliver best-in-class operations for hotel owners nationwide.
Five of the hotels are owned by La Posada Group LLC and include Fairfield Inn Evansville East in Ind.,Fairfield Inn Las Cruces in N.M., SpringHill Suites Lawrence Downtown in Kansas, TownePlace Suites Kansas City Overland Park in Kan., and TownePlace Suites Las Cruces, also in N.M. Peachtree also assumed management of the Hampton Inn Monahans in Texas, owned by Decatur Properties Holdings.
“Our third-party management business is experiencing meaningful growth, and these six hotels further demonstrate the trust owners are placing in our team,” said Vickie Callahan, president of Peachtree’s hospitality management division. “We have a wealth of experience managing hotels and providing best-in-class operations for our valued partners who have entrusted us with their hotel operations. We are committed to protecting the asset’s value and driving bottom-line results for our partners while providing an outstanding experience for our hotel guests.”
Peachtree Group’s hospitality management division manages hotels across leading brands and markets nationwide. Today, the company operates 115 hotels across 29 brandswith 14,212 rooms in 27 states, including Washington, D.C. The six additions expand Peachtree’s third-party operations to 42 hotels.
“Our team leverages scale, advanced operating systems and deep brand relationships to optimize revenue, control costs and deliver strong guest satisfaction scores,”Callahan said.
PARÍS, TEXAS (24 de febrero de 2025) — Peachtree Group («Peachtree»), una plataforma diversificada de inversión inmobiliaria comercial, anunció hoy la gran inauguración del TownePlace Suites de 51 suites de doble marca y del Fairfield Inn & Suites de 62 suites en París, Texas. Peachtree gestionará el hotel en nombre de Desarrollo de TEKMAK («TEKMAK»).
«Seguimos buscando los mejores socios de su clase a medida que aumentamos nuestra cartera de gestión de terceros», dijo Vickie Callahan, presidenta de gestión hotelera de Peachtree división. «Los hoteles de nueva construcción ayudarán a satisfacer la creciente demanda creada por el creciente número de viajes de negocios y placer a París. Estos hoteles de la marca Marriott se diseñaron para ofrecer los servicios y comodidades más actuales y solicitados que los huéspedes necesitan para que una estancia mientras viajan sea un poco más como en casa».
En 2023, Peachtree se asoció con TEKMAK, una empresa de desarrollo hotelero de servicio completo, para supervisar la administración externa de una selección de sus hoteles con sede en Texas. Como parte de esta asociación, Peachtree asumió las operaciones de Spring Hill Suites Dallas Rockwall, TownePlace Suites by Marriott Dallas Rockwall y Spring Hill Suites Lindale, y está lista para administrar el TownePlace Suites by Marriott, en construcción. Forney.
La división de gestión hotelera de Peachtree se especializa en la operación de hoteles de marcas premium en los segmentos de gama alta, media y exclusiva, que incluyen propiedades de servicio limitado, servicio selecto y propiedades compactas de servicio completo. La división administra actualmente 107 hoteles de 27 marcas, con un total de 13,360 habitaciones en 26 estados, con 33 propiedades administradas por terceros.
TownePlace Suites París y Fairfield Inn and Suites
Convenientemente ubicados justo al lado de la US-271, los hoteles que admiten mascotas ofrecen servicios compartidos, incluido un lobby de inspiración parisina con bar completo, a la vez que ofrecen lo mejor que cada marca tiene para ofrecer. Los huéspedes pueden disfrutar de una piscina al aire libre, un gimnasio abierto las 24 horas y un desayuno buffet diario gratuito. Está cerca de varios aeropuertos de la zona, incluido Dallas/Ft. El aeropuerto internacional de Worth, el Love Field de Dallas y el aeropuerto regional de Texarkana, los hoteles también ofrecen 535 pies cuadrados de espacio para reuniones. Las suites TownePlace ofrecen amplias suites con cocinas completas, mientras que el Fairfield Inn & Suites cuenta con habitaciones contemporáneas para trabajar o relajarse, con un área de trabajo bien iluminada y una silla ergonómica.
Acerca de Peachtree Group
Peachtree Group es una firma de gestión de inversiones integrada verticalmente que se especializa en identificar y capitalizar oportunidades en mercados dislocados, respaldados por bienes raíces comerciales. En la actualidad, la empresa gestiona miles de millones de dólares en capital a través de adquisiciones, promociones y préstamos, además de servicios diseñados para proteger, respaldar y hacer crecer sus inversiones. Para obtener más información, visite www.peachtreegroup.com.
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ATLANTA (January 23, 2025) - The Hamilton Alpharetta, Curio Collection by Hilton, celebrates Dry January with a stylish twist by offering Kin Euphorics in every guest room. This special addition supports the growing number of people focusing on health and wellness, making it easier for guests to stay mindful while enjoying a touch of luxury.
Kin Euphorics, a leader in the non-alcoholic beverage space, uses natural ingredients like adaptogens (herbs that help the body manage stress), nootropics (compounds that enhance cognitive function) and botanicals (plant-derived ingredients with therapeutic properties) to create drinks that help people feel calm or energized.
“Our guests are looking for ways to keep their travel experiences in line with their personal health and wellness goals,” said Amber Edwards, general manager of The Hamilton Alpharetta. “By partnering with Kin Euphorics, we’re excited to provide unique amenities that fit their lifestyle, especially during Dry January and beyond. Whether guests want to relax, boost their creativity or just try something new, Kin Euphorics offers a modern and refreshing alternative.”
This move comes as wellness-focused travel continues to grow, with more people of all ages choosing healthier lifestyles. Over 20% of U.S. adults joined Dry January last year, and the trend continues to gain traction.
“The modern non-alcoholic beverage movement isn’t just about taking alcohol out of traditional cocktails—it’s about creating sophisticated, complex drinks that stand on their own, often with added health benefits,” said Jen Batchelor, CEO and founder of Kin Euphorics.
The Hamilton Alpharetta embraces this desire by offering unique non-alcoholic options that perfectly complement its luxurious atmosphere.
“This shift is driven by changing attitudes, especially among younger generations. Generation Z, set to make up 30% of the workforce by 2025, consumes 20% less alcohol than millennials. Obviously, there is a fundamental change happening, and one we are excited to meet as consumers are not looking for sugary substitutes or compromising choices but refined beverages," Batchelor added.
Located in downtown Alpharetta, The Hamilton, owned by Atlanta-based Peachtree Group, offers a boutique hotel experience with a touch of Southern charm. With Kin Euphorics now available in guest rooms, visitors can enjoy non-alcoholic drinks while relaxing in the hotel’s stylish setting, designed with their well-being in mind. Guests can also find Kin Euphorics at the hotel’s bar and lounge, where bartenders will craft drinks that can be energizing and refreshing.
Peachtree Group, owners and operators of more than 100 hotels across the U.S., is exploring explore the opportunity of featuring Kin Euphorics in its hotel bars. This innovative addition could offer guests a unique and elevated beverage experience, redefining what it means to unwind during their stay.
ABOUT PEACHTREE GROUP
Peachtree Group is a vertically integrated investment management firm specializing in identifying and capitalizing on opportunities in dislocated markets, anchored by commercial real estate. Today, the company manages billions in capital across acquisitions, development and lending, augmented by services designed to protect, support and grow its investments. For more information, visit www.peachtreegroup.com.
ABOUT KIN EUPHORICS
Kin Euphorics, is a non-alcoholic, functional beverage, designed using ingredients that nourish the mind and body. Adaptogens to help you manage stress; nootropics to support brain cognition; and spirit-centering botanics to elevate taste. Carefully layering these energy-transforming ingredients help tune your mood and activate the power, energy, and peace that is already in you. In uplifting the world’s oldest social tradition, we honor the original intent of distilled spirits that were as much about improving health as they were about deepening relationships. Kin Euphorics is a plus, not a minus. An approach to living in abundance instead of scarcity. A choice that feels good — an opportunity to create communion over shared drinks and interests, without hurting your mind, body, or soul.
Peachtree GroupExpands Third-Party Hotel Management Business with New Partnership with Group10 Management
14 New HotelsAdded to Portfolio, Exceeding 100 Hotels Under Management
ATLANTA (Nov. 6, 2024) – Peachtree Group (“Peachtree”) has announced a long-term partnership with Southfield, Michigan-based Group 10 Management (“Group 10”), expanding its managed portfolio with 14 new hotels totaling 1,648 rooms. This milestone growth pushes Peachtree's total managed operations beyond 100 hotels and solidifies its position as a leading third-party hotel manager. The properties are primarily Marriott, Hilton and IHG-branded hotels and are predominantly located in themetro Detroit area.
“Our extensive experience in hotel operations allows us to partner with Group 10 to take third-party management to a whole new level,” said Vickie Callahan, President of Peachtree’s Hospitality Management Division. “A substantial portion of Peachtree Group’s portfoliois third-party managed, underscoring our commitment to driving strong financial results for our partners while providing exceptional guest experiences.”
Peachtree’s hospitality management division operates premium-branded, limited-, select- andcompact full-service hotels primarily within the upper-midscale and upscale segments. The division now manages 107 hotels across 27 brands totaling 13,485 rooms in 27 states, including Washington D.C. With the addition of the Group 10 properties, Peachtree’s third-party management portfolio expands to 31 hotels.
Through this partnership, Group 10 will benefit from Peachtree’s extensive expertise in compliance with brand standards, scalable operating efficiencies, skilled talent acquisition, digital and marketing initiatives, renovation expertise and other cost-saving measures across the portfolio.
“Peachtree’s expanded portfolio further emphasizes its dedication to delivering high-quality service and operational excellence for partners and guests across the U.S.,”Callahan added.
About Peachtree Group
Peachtree Group is a vertically integrated investment management firm specializing in identifying and capitalizing on opportunities in dislocated markets, anchored by commercial real estate. Today, the company manages billions in capital across acquisitions, development and lending, augmented by services designed to protect, support and grow its investments. For more information, visit www.peachtreegroup.com.
