Article Originally Featured in HotelBusiness.com
Private credit lenders have increasingly stepped into the void left by traditional banks, but not all are built the same, especially when it comes to hospitality. For sponsors like ARK Holdings, a seasoned hotel operator with a Florida-focused portfolio, finding a capital partner who understands the nuances of hotel operations and the complexities of today's capital markets is critical.
Customized Loan Structuring
Peachtree Group recently demonstrated its ability to structure flexible, sponsor-aligned financing solutions through two bridge loans in Tallahassee, Florida: a $17.4 million floating-rate bridge loan for the 122-room Hampton Inn & Suites and a $12.75 million fixed-rate bridge loan for the 99-room Hilton Garden Inn. ARK Holdings owns both properties and these transactions are a case study of how Peachtree's multiple capital buckets allow customized structuring based on business plans, market conditions and sponsor objectives.
Case Study: Hampton Inn & Suites
For the Hampton Inn & Suites, Peachtree provided a three-year floating-rate loan with two 12-month extension options, an ideal fit for a property that recently completed a multi-million-dollar PIP in September 2024. The Sponsor will use the term to stabilize performance, with plans to refinance into permanent financing. The floating structure offers flexibility to benefit from market rate movement and aligns with the short-term nature of the repositioning strategy.
Case Study: Hilton Garden Inn
In contrast, the Hilton Garden Inn received a five-year fixed-rate loan, a structure designed to support longer-term asset management and cash flow certainty following its more substantial renovation completed in August 2024. With both assets operating under the same Sponsor and adjacent to each other, ARK Holdings will benefit from cost savings through shared management and operations, enhancing overall performance.
Why Experience Matters
Both loans reflect Peachtree's conviction in the Tallahassee market, which is poised to benefit from renewed government-related travel and corporate demand. Market ADR is expected to grow in line with inflation, and both hotels are projected to outperform their comp sets, a testament to the Sponsor's operational strength and capital investment.
More importantly, these deals reflect a deeper truth about hospitality-focused private credit: experience matters. Peachtree's deep roots in hotel ownership and operations allow it to underwrite beyond the spreadsheet, taking into account brand standards, PIP timelines and market seasonality. This understanding results in greater alignment with sponsors and better execution throughout the loan lifecycle.
At a time when capital markets remain selective, it is invaluable to have a lender who not only provides capital but also understands how hotels actually run. For sponsors navigating renovation-heavy business plans or managing complex portfolios, working with a lender like Peachtree Group, who brings operational know-how and flexible capital, is a strategic advantage. In a market where one-size-fits-all financing no longer works, Peachtree's approach proves that tailoring capital to the business plan is not just smart; it's essential.
Peachtree Group
Peachtree Group is a direct balance sheet lender focused on funding first mortgage bridge loans, mezzanine loans, preferred equity investments, and commercial property assessed clean energy (CPACE) financing. Jared Schlosser is responsible for Peachtree's hotel originations platform and its CPACE program.
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ATLANTA (Nov. 13, 2025) – Peachtree Group (“Peachtree”), a leading commercial real estate investment firm overseeing a diversified portfolio of more than $9 billion, announced the appointment of Zach Chandler as senior vice president of strategy, government lending.
In this role,Chandler will lead strategic initiatives and business development for Peachtree’s expanding government lending platform, which includes programs backed by the U.S. Department of Agriculture (“USDA”) and other federally guaranteed loan programs.
“Zach’s leadership and experience in the government-guaranteed lending space will be instrumental as we continue to scale our platform,” said Greg Friedman,managing principal and CEO of Peachtree.
Chandler brings nearly a decade of experience in government-guaranteed lending and commercial finance. He joins Peachtree from Thomas USAF Group, one of the nation’s largest originators of USDA and SBA loans, where he most recently served as senior vice president of government-guaranteed lending. During his tenure, he helped expand the firm’s lending capabilities, strengthen borrower relationships and align growth strategies across financial partners.
Earlier in his career at Thomas USAF Group, Chandler held roles as vice president and commercial loan officer, where he was responsible for loan origination, credit evaluation and client relationship management. His experience includes leading due diligence and underwriting processes for middle-market borrowers and developing customized financing structures across industries.
“The addition of the USDA Business & Industry Loan Program enhances our ability to provide flexible, long-term financing for projects in smaller or underserved markets, areas where traditional bank lending has pulled back. Integrating USDA lending into our broader credit platform expands our reach, diversifies our capital solutions and allows us to support borrowers across the full spectrum of commercial real estate and operating businesses,” Friedman said.
Chandler earned a bachelor’s degree in finance from the University of Georgia’s Terry College of Business.

Peachtree Group Expands Credit Platform with Pending Acquisition of SBA Lender First Western SBLC, Inc.
ATLANTA (Nov. 12, 2025) - Peachtree Group (“Peachtree”) has entered into a definitive agreement to acquire First Western SBLC, Inc. (“First Western”), doing business as PMC Commercial Trust (“PMC”), a Dallas-based nationwide direct lender specializing in Small Business Administration (“SBA”) 7(a) loans. The closing is subject to the receipt of the U.S. Small Business Administration’s consent as well as certain other closing conditions.
“This acquisition will allow Peachtree to expand its credit platform while bringing the speed, creativity and certainty we’re known for into the SBA lending space,” said Greg Friedman, Peachtree’s CEO and managing principal. “PMC was founded by my grandfather, Dr. Fred Rosemore, over four decades ago to help entrepreneurs access capital and pursue their business goals. Bringing that legacy into Peachtree’s platform will be both personally meaningful and strategically powerful, enabling us to deliver fast, flexible financing solutions to small business owners nationwide.”
Following the closing of this acquisition, Peachtree will offer small business owners streamlined access to SBA 7(a) loans ranging from $50,000 to $5,000,000 to finance acquisitions of real estate or other businesses, purchase equipment, provide working capital and refinance existing debt. This lending solution provides a highly efficient capital source for smaller transactions, particularly in the hospitality sector, and will extend Peachtree’s ability to serve owners across a variety of industries.
PMC, an indirect subsidiary of Creative Media & Community Trust Corporation (“CMCT”), is one of only 12 Small Business Lending Companies (“SBLCs”) actively licensed by the SBA to originate 7(a)loans. Since its founding in 1983, the firm has helped entrepreneurs access growth capital and holds the SBA’s Preferred Lender Program (PLP) designation, granting delegated authority to place SBA guarantees on loans without prior SBA review, allowing borrowers to close faster and advance their business plans.
This acquisition underscores Peachtree’s commitment to providing diverse and flexible capital solutions across the credit spectrum, positioning the firm to support both institutional borrowers and small business owners with the right financing at the right time.
“Expanding into SBA lending is a natural extension of Peachtree’s vertically integrated platform,” Michael Harper, President, Hotel Lending added. “With PMC’s PLP designation and focus on hotel owners, along with the network of relationships we can leverage through our originations team, we will be able to provide efficient capital solutions for smaller transactions while supporting small business growth in hospitality and other industries. This addition will broaden our credit capabilities and strengthen our ability to deliver strong returns for investors.”
This expansion will build on Peachtree’s established reputation as one of the nation’s leading commercial real estate lenders.
Peachtree is a top-tier financing partner recognized by the Mortgage Bankers Association as the seventh-largest investor-driven commercial real estate lender in the U.S. The firm will offer a full spectrum of financing solutions, including SBA 7(a) loans following the closing of this acquisition, permanent loans, bridge loans, mezzanine financing, CPACE (Commercial Property-Assessed Clean Energy) loans, preferred equity investments and Triple Net Lease (NNN) financing.

Atlanta Business Chronicle: Developers land financing for Corporate Square redevelopment in Brookhaven

Atlanta Business Chronicle | Peachtree Group continues to play a major role in Atlanta’s evolving real estate landscape, providing over $150 million in recent financing across three key projects. The firm’s latest deal includes a $35.7 million loan for the $605 million Northbend redevelopment in Brookhaven, transforming Corporate Square into a mixed-use community with housing, retail, and green space. Earlier this year, Peachtree also financed the Atlanta Financial Center and the new Westin Atlanta Gwinnett near Gas South Arena, underscoring its growing influence as one of the Southeast’s most active private-credit providers.





