Anatomy of the Deal | Revitalizing Lawrence: Peachtree’s $44MM Investment in The Benjamin

Peachtree Group’s recent $44 million financing for Keystone Group's multifamily project, The Benjamin, is not only a significant investment in a high-demand market but a testament to our strategic approach in structuring compelling, high-value deals. This transaction leverages a unique public-private partnership with the City of Lawrence, enhancing both the project’s appeal and its chances for long-term success. Here’s why this deal is exceptional and exemplifies Peachtree Group's competitive edge:

Positioned on one of the last undeveloped parcels of the historic Fort Benjamin Harrison Army base, The Benjamin represents a rare opportunity to contribute toLawrence’s revitalization. Located just 15 miles from downtown Indianapolis, the development is set to meet the area’s increasing demand for high-quality housing. With limited new supply and a recent project nearby already fully leased, we’re addressing a critical demand gap in a thriving metropolitan area.

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A standout factor in our decision was the strong public-private partnership between Keystone Group and the City of Lawrence. TheCity’s involvement brings multiple benefits: it amplifies the project's local support and resources while sharing the commitment to The Benjamin’s success. With the City actively invested in the project’s development, Peachtree Group can enter with confidence knowing our partners are equally motivated to ensure its successful completion and ongoing impact on the community.

Peachtree’s floating-rate loan, structured as a 36-month term with a 12-month extension, provides Keystone Group the flexibility needed to bring The Benjamin to fruition on a realistic timeline. Additionally, the project's design includes a parking garage that will serve both residents and visitors attending local events—a unique community integration that strengthens the property’s value and enhances Peachtree Group’s stake in the development’s future success.

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Competitive Advantage and Market Expertise

This deal underscores Peachtree Group’s ability to close competitive transactions by identifying and maximizing high-value opportunities. Our expertise in multifamily construction and deep understanding of suburban growth markets allowed us to move quickly and align our financing structure to meet Keystone’s needs. Peachtree Group is committed to working on projects where strong sponsorship aligns with high local demand—delivering investments that are resilient, community-centered and growth-focused.

With Peachtree Group’s strategic backing and the city’s partnership, The Benjamin is set to become a keystone asset in Lawrence’s landscape, positioning Peachtree Group at the forefront of Indianapolis’s suburban expansion. This transaction exemplifies how we combine market insight, tailored financing structures and local partnerships to create long-term value for all stakeholders involved.

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Peachtree Point of View

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