ATLANTA (July 21, 2025) - Peachtree Group (“Peachtree”), a leading vertically integrated commercial real estate investment platform, today announced the launch of its Peachtree Special Situations Fund, a $250 million fund designed to unlock value in mispriced, high-quality hotel and other commercial real estate assets due to today’s capital market illiquidity rather than underlying fundamentals.
“We believe the next 12 to 18 months offer some of the most compelling risk-adjusted opportunities we’ve seen since the global financial crisis,” said Greg Friedman, managing principal and CEO of Peachtree. “As balance sheet stress and refinancing hurdles intensify in the hotel space and other commercial real estate sectors, Peachtree is uniquely positioned to deploy capital where it’s needed most, delivering attractive returns while providing real solutions for sponsors and lenders alike.”
With nearly $1 trillion in commercial real estate loans maturing in 2025 and hotels carrying some of the largest refinancing and capital expenditure burdens, Peachtree’s Special Situations Fund is positioned to step in where traditional capital has pulled back.
Many hotel and commercial real estate owners who financed properties in the zero-interest-rate era now face gaps in their capital stacksas rates remain elevated and liquidity tightens. Peachtree’s strategy bridges this gap by providing creative downside-protected capital solutions to reposition assets and unlock embedded value.
“This fund is about capitalizing on dislocation, not chaos,” Friedman said. “We’re targeting high-quality assets not distressed by systematic factors but by capital structure, and we’re doing it with the speed, creativity and certainty of execution that have defined Peachtree’s reputation for more than a decade.”
The Special Situations Fund targets investments that sit between value-add and opportunistic, combining attractive upside potential with meaningful downside protection. Core strategies include:
· Off-market acquisitions: Securing underperforming or mispriced hotels as well as select multifamily, student housing, self-storage and other commercial real estate sectors for repositioning and stabilization.
· Preferred and hybrid equity solutions: Providing flexible capital to sponsors needing liquidity for acquisitions, development or refinancing with structures designed to protect basis and enhance current yields.
· Distressed purchases from lenders: Acquiring assets directly from banks through deed-in-lieu or post-foreclosure transactions, often at discounts to outstanding loan balances and well below replacement cost.
Peachtree’s fully integrated platform spans direct lending, CPACE financing, development, acquisitions and capital markets and provides a unique lens into shifting market dynamics. Long standing relationships with community and regional banks and other stakeholders enable Peachtree to source high-value opportunities early before they reach the broader market.
“We’re the first call when a sponsor or lender needs a fast, reliable solution,” Friedman said. “Speed and surety of close are critical in this environment, especially when dealing with complex capital stacks and distressed notes.”
The fund’s geographic focus is nationwide, with significant deal flow expected in markets with strong demand fundamentals and recent pricing resets, including Texas, Florida and California. Peachtree expects to hold its first close within the next 60 to 90 days and complete the final close within its targeted 18 months following the initial close.
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THIS IS NOT AN OFFER OR SOLICITATION TO PURCHASE ANY SECURITY. AN OFFERING IS MADE ONLY BY THE PRIVATE PLACEMENT MEMORANDUM. SECURITIES OFFERED THROUGH PEACHTREE PC INVESTORS, LLC MEMBER FINRA/SIPC.
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Bloomberg Radio | Greg Friedman discussed the fragile state of the commercial real estate market, with transaction volumes down 50% due to higher interest rates. Over the next 12 months, $1 trillion in commercial real estate loans will mature, offering opportunities for well-capitalized buyers. The conversation also highlighted the growing importance of private credit,which now makes up 10% of the commercial real estate ecosystem, providing stability. Additionally, there was a mention of the bifurcation in the office sector, with better-quality buildings showing recovery.
ATLANTA (September 2, 2025) - Peachtree Group ("Peachtree"), a leading commercial real estate investment firm overseeing a diversified portfolio of more than $8 billion, has been named to two prestigious growth rankings, underscoring the firm’s momentum as a leading force in commercial real estate investment.
Inc. revealed that Peachtree Group earned a place on the 2025 Inc. 5000 list of the fastest-growing private companies in the U.S., marking the third consecutive year the firm has been honored. The Inc. 5000 list provides a data-driven look at the most successful independent and entrepreneurial businesses across the nation.
In addition, the Atlanta Business Chronicle recognized Peachtree Group asan honoree in its 30th annual Pacesetter Awards, which celebrate the fastest-growing privately held companies based in metro Atlanta. Honorees were evaluated on revenue and employee growth from 2022 through 2024 and ranked using a growth index formula to ensure fair comparison across companies of varying sizes.
“We are in the business of identifying and capitalizing on mispriced risk, and in today’s environment of disruption and dislocation, that has created strong tailwinds for our growth,” said Greg Friedman, Peachtree’s managing principal and CEO. “These recognitions validate our ability to execute in complex markets, and we see significant opportunity ahead as we continue to scale our platform. We believe the next several years will be among the most compelling investment environments in recent history.”
Peachtree Group remains focused on delivering innovative investment strategies and strong results for its stakeholders while expanding its presence across the U.S.
Peachtree Group, in partnership with Paso Robles Hotel Partners, has opened The Ava Hotel in California’s Central Coast wine country. Part of the Curio Collection by Hilton, the upscale property is located in downtown Paso Robles next to the city’s historic town square and is managed by Azul Hospitality Group.
The Ava, Paso Robles’ first lifestyle-branded hotel, features 151 guestrooms and suites. Guests can choose from standard layouts including single king, double queen, and double king rooms, or opt for enhanced accommodations with Juliet balconies opening to floor-to-ceiling doors or poolside patios with direct access to the rooftop saltwater pool. For more space, one-bedroom and double queen suites include 1.5 bathrooms, living areas with fireplaces, powder rooms, and sofa sleepers.
Related Coverage: The Ava Hotel opens in Paso Robles, CA
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