ATLANTA (July 2, 2024) – Peachtree Group (“Peachtree”) announced that it received multiple Marriott Select Brands (MSB) Awards during this year’s Marriott Select Brands Owner & Franchisee CONNECT Conference in Orlando, Fla. The awards recognize hotels that demonstrate outstanding service, innovation and commitment to guest satisfaction.
“These awards are a testament to the exceptional work our hotel associates deliver every day,” said Steve Mackenzie, Peachtree’s senior vice president of operations, hospitality management. “These hotels have consistently excelled in guest and F&B satisfaction, setting a benchmark for unparalleled service, and we are proud to have them as part of the Peachtree family. Additionally, we extend our gratitude to our partners who entrust us with managing their properties. Their collaboration has been instrumental in achieving these accolades, showcasing our shared commitment to superior quality.”
The award winners include:
Platinum Circle
· SpringHill Suites Lindale, Texas
Gold Circle
· Fairfield Inn & Suites Gadsden, Alabama
· SpringHill Suites Dallas Rockwall, Texas
· TownePlace Suites Dallas Rockwall, Texas
Silver Circle
· Courtyard by Marriott Indianapolis Plainfield, Indiana
· SpringHill Suites Vero Beach, Florida
F&B Satisfaction
· SpringHill Suites Lindale, Texas
“Every recipient of these awards embodies the essence of Peachtree’s mission, showcasing outstanding excellence, strong leadership and a relentless dedication to serving our guests, partners and communities,” said Shara Roddan, vice president of operations, hospitality management.
About Peachtree Group
Peachtree Group is a vertically integrated investment management firm specializing in identifying and capitalizing on opportunities in dislocated markets, anchored by commercial real estate. Today, the company manages billions in capital across acquisitions, development and lending, augmented by services designed to protect, support and grow its investments. For more information, visit www.peachtreegroup.com.
In a recent discussion with Hotel Management, Brian Waldman, Chief Investment Officer at Peachtree Group, emphasized the importance of opportunistic investments in the current hospitality market. While premium-branded select-service and compact full-service hotels are generally stable across market cycles, Waldman noted that the most compelling opportunities often arise from unique situations rather than adhering strictly to a single chain scale or technology.
Waldman also highlighted the significance of transparency in hotel financing. He advised that owners should be forthcoming with lenders about potential challenges and deviations from plans, as early transparency fosters credibility and collaborative problem-solving, which is crucial in navigating financial uncertainties.
Peachtree Group's approach aligns with these insights, focusing on strategic investments that leverage both market opportunities and operational efficiencies. Their portfolio reflects a commitment to identifying and capitalizing on situations where value can be enhanced through decisive action and transparent partnerships.
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