Peachtree Group CEO Recognized as 2025 Industry Leader in Commercial Real Estate Finance
ATLANTA (May 5, 2025) - Peachtree Group (“Peachtree”) is proud to announce that Greg Friedman, managing principal and CEO, has been recognized among the 2025 Rainmakers in CRE Debt, Equity & Finance by GlobeSt.,and named to Commercial Observer’s prestigious Power Finance list. These industry-leading accolades highlight Friedman's exceptional leadership, strategic innovation and enduring impact on the commercial real estate finance landscape.
Inclusion on the GlobeSt. Rainmakers list acknowledges Friedman's ability to navigate one of the most challenging commercial real estate finance periods. Amid elevated interest rates, tightening capital markets and declining valuations, Friedman has led Peachtree's vertically integrated management platforms with clarity and conviction. His approach has helped stakeholders unlock value, access liquidity and capitalize on market dislocation.
Commercial Observer’s Power Finance list further affirms Friedman’s influence and adaptability. As lenders retracted and transaction volume slowed, Peachtree continued to deliver creative capital solutions from originating loans to establishing strategic partnerships and playing across the capital stack. Under Friedman’s leadership, Peachtree has remained a dependable partner known for its certainty of execution, critical expertise and a solutions-driven mindset.
“These recognitions are a testament to Greg’s vision and our entire team’s commitment to being a steady force in an unpredictable market,” said Jatin Desai, managing principal and CFO of Peachtree. “Our strategy has always centered on disciplined investing, innovation and building strong relationships. Greg has set the tone.”
Peachtree’s success is powered by a high-performing, deeply experienced team that brings together the full spectrum of credit, equity, development and asset management expertise. This collective strength allows the firm to respond decisively to market shifts, underwrite with conviction and deliver solutions others can’t.
Peachtree has executed over $12 billion in commercial real estate transactions since inception. Its integrated platform aligns real estate, credit and capital markets expertise, positioning the firm to identify opportunities, deploy capital efficiently and manage risk across cycles.
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As we move into 2025, Peachtree Group remains optimistic about the U.S. economy. While risks persist—from policy shifts to stretched markets—the underlying fundamentals are strong. This sentiment was echoed by our recent guest speaker, Mark Zandi, Chief Economist at Moody’s Analytics, who shared his insights on the economy’s resilience and the challenges ahead, particularly for commercial real estate.
Economic Highlights and Key Insights
Mark emphasized the exceptional performance of the U.S. economy, with GDP growth expected to range between 2.5% and 3%, driven by increased labor participation and productivity gains. The labor market remains strong, with unemployment hovering around 4%, and households—especially those in the top income tiers—benefit from strong asset values and low debt-service ratios. However, he noted the pressures on lower-income households, who are feeling the strain of inflation and high-interest debt. This contrast contributes to a gap between strong economic data and public sentiment.

Risks and Projections for 2025
He outlined several key risks that may shape the economic landscape in 2025:
- Tariffs and Immigration Policies: Anticipated increases in tariffs and stricter immigration rules could amplify inflation and disrupt labor markets, especially in industries like construction and agriculture.
- Asset Market Volatility: Stretched valuations and policy-driven fiscal deficits could heighten market instability.
- Interest Rate Outlook: The federal funds rate is projected to decline to 4% by early 2025, with a further reduction to 3% by 2026. Meanwhile, the 10-year Treasury yield, a key benchmark for CRE valuations, is expected to remain flat, between 4% and 4.5%.
Commercial Real Estate and Private Credit
Mark highlighted the explosive growth over the past decade on private credit, now standing at eight times its 2010 size. While recognizing the risks of this rapid expansion, he noted that stabilizing economic fundamentals is a significant mitigating factor.
He also addressed the current state of CRE valuations, acknowledging a significant correction since 2022. Asset prices are down 10–20% from their peaks, depending on asset type, but he expressed cautious optimism for future returns as valuations in many segments approach fair value. Challenges remain, however, as muted transaction volumes and uncertainty around intrinsic values make price discovery difficult in a higher interest rate environment. However, he concluded by emphasizing that CRE, having undergone a meaningful correction, is uniquely positioned for potentially stronger returns.
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Schwab Network: 'New Game' with High-Interest Rates
Schwab Network – Greg Friedman joins Nicole Petallides at the NYSE site with a deep-dive into the high rate environment facing investors right now. When looking at the 10-year Treasury rate which is "more than double pre-2022 average," Greg believes its reshaping valuations and refinancing dynamics. In the real estate realm, he sees uneven performance saying "90% of office vacancies are in just 30% of office buildings."
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CNBC: La Reserva Federal reduce los tipos de interés: ¿un punto de inflexión para los inversores inmobiliarios comerciales o simplemente una farsa?

La reducción de 50 puntos básicos de la Reserva Federal a la tasa de los fondos federales en septiembre ha provocado nuevas conversaciones sobre su impacto en las inversiones inmobiliarias comerciales (CRE). Si bien en algunos sectores hay optimismo con respecto a la vuelta a un entorno de tipos más bajos, el mercado de bonos señala una historia diferente, ya que los tipos de interés a largo plazo se mantienen altos y los riesgos de inflación persisten. Este es un buen recordatorio de que los tipos a corto plazo, establecidos por la Reserva Federal, y los tipos a largo plazo, como los del Tesoro a 10 años, suelen moverse de forma independiente.
El entorno actual de tasas más altas reconfigura los fundamentos del valor de la CRE. La tasa actual del Tesoro a 10 años, de alrededor del 4% (el doble de la media anterior a 2022) exige que los valores de la CRE se recalibren. Los informes sobre una caída del 20% en los valores de los CRE desde los niveles máximos de 2022 requieren contexto; esas valoraciones se basaron en un entorno de tipos de interés muy diferente. El escenario actual implica una trayectoria de crecimiento más lenta, lo que exige que los inversores se adapten a un «nuevo juego» de tipos más altos durante más tiempo.
En todos los activos de CRE, los diferentes sectores responden a las tasas más altas de distintas maneras. Los hoteles, por ejemplo, se benefician de una sólida demanda a medida que aumentan los viajes, mientras que los activos multifamiliares siguen mostrando resiliencia a pesar de las presiones de refinanciación. Sin embargo, los activos de oficina se enfrentan a un estrés significativo debido a los desafíos seculares y a los impulsados por los tipos de interés.
A pesar de que la Reserva Federal reduce los tipos, la refinanciación de deuda que antes tenía tasas bajas presenta desafíos continuos para los activos de CRE, especialmente aquellos con fechas de vencimiento próximas. Los tipos más altos elevan el costo de la deuda y reducen los flujos de caja, al tiempo que repercuten en las valoraciones generales de los activos, lo que ejerce una presión adicional.
A pesar de los obstáculos, el entorno actual ofrece oportunidades únicas para los inversores estratégicos y ágiles. Si bien los tipos más altos pueden hacer bajar el valor de los activos, para quienes estén preparados para navegar por el mercado actual con un apalancamiento moderado y una estrategia con visión de futuro, los desafíos actuales pueden convertirse en vientos de favor en el futuro. Dado que las recientes medidas de la Reserva Federal apuntan a una era en la que «subirán durante más tiempo», los inversores en bienes raíces comerciales que se adapten con rapidez podrían encontrar oportunidades sin precedentes, por lo que este es un momento inmejorable para tomar medidas decisivas en el sector inmobiliario comercial.
Vea al CEO y director gerente de Peachtree Group, Greg Friedman, hablar sobre este tema en Fast Money de CNBC.