No te lo piensas dos veces antes de saltarte un entrenamiento o dormir una siesta, hasta seis meses después, cuando se te sale la espalda levantando una maleta. Eso es lo que pasa con las elecciones: rara vez gritan. La mayoría susurra. Por el momento, se sienten livianos, inofensivos e incluso olvidables. Pero con el tiempo, se acumulan y eventualmente dan forma a todo.
Lo mismo ocurre en el sector inmobiliario comercial.
Durante años, el mercado premió la ingeniería financiera. La caída de los tipos de interés, la compresión de los tipos de capitalización y el bajo precio del capital permitieron a muchos inversores aprovechar el impulso y seguir generando rentabilidades sólidas. Esa era ha terminado.
Ahora operamos en un entorno en el que se paga más durante más tiempo. Las tasas de interés están elevadas, los prestamistas tradicionales han retrocedido y los mercados de capitales son volátiles. Las perturbaciones macroeconómicas, el riesgo geopolítico y la política comercial que cambia la inflación están revaluando el riesgo en tiempo real.
En este entorno, cada movimiento es importante. Cada decisión, ya sea comprar, vender, recapitalizar o retener, tiene más peso que hace un año.
· El capital debe desplegarse con precisión. El margen de error se ha reducido. La fijación de precios incorrectos, el apalancamiento excesivo o la confianza en una suscripción optimista pueden perjudicar rápidamente una operación.
· La liquidez es una ventaja estratégica. En un mercado en el que muchos prestamistas han retirado o reducido el apalancamiento, ya no se da por sentado la certeza de la ejecución. Se gana.
· Los fundamentos, no la ingeniería financiera, definen el éxito. La compresión de la tasa de capitalización ya no es el viento a favor de lo que era antes. La rentabilidad debe provenir de la excelencia operativa, la calidad de los activos y una gestión disciplinada.
· El tiempo es caro. La acción puede ser tan perjudicial como una mala decisión. Los retrasos en la refinanciación o las dudas en mercados inciertos pueden afectar considerablemente al rendimiento.
En Peachtree, hemos creado nuestra plataforma para este entorno exacto. Con una plataforma de inversión y crédito totalmente integrada, una amplia experiencia en todos los ciclos del mercado y un capital flexible listo para ser desplegado, estamos bien posicionados para tomar medidas decisivas cuando otros dudan.
Porque en este mercado, como en la vida, cada acción tiene un peso y los resultados más exitosos nacen de la claridad, la disciplina y la convicción.
El crédito privado sigue siendo una de las soluciones más atractivas del mercado actual, ya que ofrece protección contra las caídas, rendimiento y flexibilidad. Y dado que el capital tradicional sigue siendo limitado, la inversión en situaciones especiales está cobrando impulso como estrategia principal para liberar valor en un mercado dislocado.
A medida que el panorama evoluciona, seguimos buscando oportunidades que aprovechen nuestras fortalezas y proporcionen valor a nuestros inversores.
— Greg Friedman | Director ejecutivo y director ejecutivo de Peachtree Group
Relacionado publicaciones

The Outlook For Commercial Real Estate in 2025

Commercial Real Estate 'Head Fake' Amid Challenges
Despite markets bracing for more deregulation under President-elect Donald Trump, Greg Friedman says higher interest rates will damage commercial real estate. He believes regional banks will stay conservative in a high-rate environment, which can squeeze the CRE market. However, Greg says his firm has seen success in multi-family and retail spaces.
Watch More on the Schwab Network

Yahoo! Finance: The hotel sector benefits from 'muted' supply

Yahoo – Catalysts - The commercial real estate market (CRE) has struggled amid a prolonged high-interest-rate environment, but hotels have continued to outperform as demand surpasses supply. Peachtree Group CEO Greg Friedman joined Catalysts to discuss the market outlook.
Friedman explained that the pandemic "muted" new supply growth, and as demand has picked up with limited new construction, he believes the hotel industry is benefiting from supply being constrained. He points out supply in the hotel sector is growing at a 40% reduction, while demand remains resilient.
Friedman notes that "from an investment perspective," hotel assets trade at higher cap rates. With rates expected to remain elevated, Friedman states, "there's less negative leverage," making the sector increasingly attractive.
Regarding office spaces, Friedman sees potential for recovery. "I think we're heading towards a bottoming across the office sector," he said, pointing to rising vacant spaces being repurposed and transformed for new uses. "I think we're heading towards it being more investable," he added.
To watch more expert insights and analysis on the latest market action, check out more Catalysts here.
Peachtree Group's Market Update w/ Greg Friedman & Mark Zandi

As we move into 2025, Peachtree Group remains optimistic about the U.S. economy. While risks persist—from policy shifts to stretched markets—the underlying fundamentals are strong. This sentiment was echoed by our recent guest speaker, Mark Zandi, Chief Economist at Moody’s Analytics, who shared his insights on the economy’s resilience and the challenges ahead, particularly for commercial real estate.
Economic Highlights and Key Insights
Mark emphasized the exceptional performance of the U.S. economy, with GDP growth expected to range between 2.5% and 3%, driven by increased labor participation and productivity gains. The labor market remains strong, with unemployment hovering around 4%, and households—especially those in the top income tiers—benefit from strong asset values and low debt-service ratios. However, he noted the pressures on lower-income households, who are feeling the strain of inflation and high-interest debt. This contrast contributes to a gap between strong economic data and public sentiment.

Risks and Projections for 2025
He outlined several key risks that may shape the economic landscape in 2025:
- Tariffs and Immigration Policies: Anticipated increases in tariffs and stricter immigration rules could amplify inflation and disrupt labor markets, especially in industries like construction and agriculture.
- Asset Market Volatility: Stretched valuations and policy-driven fiscal deficits could heighten market instability.
- Interest Rate Outlook: The federal funds rate is projected to decline to 4% by early 2025, with a further reduction to 3% by 2026. Meanwhile, the 10-year Treasury yield, a key benchmark for CRE valuations, is expected to remain flat, between 4% and 4.5%.
Commercial Real Estate and Private Credit
Mark highlighted the explosive growth over the past decade on private credit, now standing at eight times its 2010 size. While recognizing the risks of this rapid expansion, he noted that stabilizing economic fundamentals is a significant mitigating factor.
He also addressed the current state of CRE valuations, acknowledging a significant correction since 2022. Asset prices are down 10–20% from their peaks, depending on asset type, but he expressed cautious optimism for future returns as valuations in many segments approach fair value. Challenges remain, however, as muted transaction volumes and uncertainty around intrinsic values make price discovery difficult in a higher interest rate environment. However, he concluded by emphasizing that CRE, having undergone a meaningful correction, is uniquely positioned for potentially stronger returns.





