ATLANTA (July 21, 2025) - Peachtree Group (“Peachtree”), a leading vertically integrated commercial real estate investment platform, today announced the launch of its Peachtree Special Situations Fund, a $250 million fund designed to unlock value in mispriced, high-quality hotel and other commercial real estate assets due to today’s capital market illiquidity rather than underlying fundamentals.
“We believe the next 12 to 18 months offer some of the most compelling risk-adjusted opportunities we’ve seen since the global financial crisis,” said Greg Friedman, managing principal and CEO of Peachtree. “As balance sheet stress and refinancing hurdles intensify in the hotel space and other commercial real estate sectors, Peachtree is uniquely positioned to deploy capital where it’s needed most, delivering attractive returns while providing real solutions for sponsors and lenders alike.”
With nearly $1 trillion in commercial real estate loans maturing in 2025 and hotels carrying some of the largest refinancing and capital expenditure burdens, Peachtree’s Special Situations Fund is positioned to step in where traditional capital has pulled back.
Many hotel and commercial real estate owners who financed properties in the zero-interest-rate era now face gaps in their capital stacksas rates remain elevated and liquidity tightens. Peachtree’s strategy bridges this gap by providing creative downside-protected capital solutions to reposition assets and unlock embedded value.
“This fund is about capitalizing on dislocation, not chaos,” Friedman said. “We’re targeting high-quality assets not distressed by systematic factors but by capital structure, and we’re doing it with the speed, creativity and certainty of execution that have defined Peachtree’s reputation for more than a decade.”
The Special Situations Fund targets investments that sit between value-add and opportunistic, combining attractive upside potential with meaningful downside protection. Core strategies include:
· Off-market acquisitions: Securing underperforming or mispriced hotels as well as select multifamily, student housing, self-storage and other commercial real estate sectors for repositioning and stabilization.
· Preferred and hybrid equity solutions: Providing flexible capital to sponsors needing liquidity for acquisitions, development or refinancing with structures designed to protect basis and enhance current yields.
· Distressed purchases from lenders: Acquiring assets directly from banks through deed-in-lieu or post-foreclosure transactions, often at discounts to outstanding loan balances and well below replacement cost.
Peachtree’s fully integrated platform spans direct lending, CPACE financing, development, acquisitions and capital markets and provides a unique lens into shifting market dynamics. Long standing relationships with community and regional banks and other stakeholders enable Peachtree to source high-value opportunities early before they reach the broader market.
“We’re the first call when a sponsor or lender needs a fast, reliable solution,” Friedman said. “Speed and surety of close are critical in this environment, especially when dealing with complex capital stacks and distressed notes.”
The fund’s geographic focus is nationwide, with significant deal flow expected in markets with strong demand fundamentals and recent pricing resets, including Texas, Florida and California. Peachtree expects to hold its first close within the next 60 to 90 days and complete the final close within its targeted 18 months following the initial close.
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THIS IS NOT AN OFFER OR SOLICITATION TO PURCHASE ANY SECURITY. AN OFFERING IS MADE ONLY BY THE PRIVATE PLACEMENT MEMORANDUM. SECURITIES OFFERED THROUGH PEACHTREE PC INVESTORS, LLC MEMBER FINRA/SIPC.
Peachtree Group, in partnership with Paso Robles Hotel Partners, has opened The Ava Hotel in California’s Central Coast wine country. Part of the Curio Collection by Hilton, the upscale property is located in downtown Paso Robles next to the city’s historic town square and is managed by Azul Hospitality Group.
The Ava, Paso Robles’ first lifestyle-branded hotel, features 151 guestrooms and suites. Guests can choose from standard layouts including single king, double queen, and double king rooms, or opt for enhanced accommodations with Juliet balconies opening to floor-to-ceiling doors or poolside patios with direct access to the rooftop saltwater pool. For more space, one-bedroom and double queen suites include 1.5 bathrooms, living areas with fireplaces, powder rooms, and sofa sleepers.
Related Coverage: The Ava Hotel opens in Paso Robles, CA
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During the California Gold Rush, thousands rushed west in search of fortune. Few struck it rich. The real winners were those who sold the picks, shovels and other tools needed to sustain the miners’ efforts. They thrived not by chasing the frenzy, but by positioning themselves with strategy and discipline.
Today’s commercial real estate market presents a similar dynamic. The market continues to experience one of its most significant resets in more than a decade. While many assets remain operationally strong, capital structures are under pressure. Higher interest rates, constrained debt markets and a steady wave of loan maturities have created a liquidity gap that traditional lenders are unwilling or unable to fill. Those positioned to provide the tools, in this case, creative solutions, stand to benefit the most.
Private credit continues to be a critical source of capital in today’s market, and our credit team’s activity reflects that demand. As of mid-August, we’ve originated more than $1.3 billion in loans and expect that momentum to continue. Notable transactions include a $53 million bridge loan for a 270-acre mixed-use development in Mesa, Arizona; a $42 million bridge loan supporting the acquisition of the Atlanta Financial Center; $36 million in construction financing for a 179-unit Class A multifamily development in Oregon; and $67.5 million of bridge financing for the recapitalization of the newly opened 187-room Printing House – Tapestry Collection by Hilton property in Nashville. We are well on our way to another record year in originations.
While our private credit platform is meeting the immediate demand for financing, we’re also seeing opportunities that extend beyond traditional lending. Market dislocation is uncovering complex, transitional situations where capital solutions require a more opportunistic approach. Not in broad strokes but in carefully selected, well-structured transactions that require both creativity and discipline.
We are focused on opportunities where mispriced risk meets strong fundamentals, where we can structure downside protection and capture meaningful upside through preferred equity, recapitalizations and discounted acquisitions. Our underwriting process is rigorous, our execution repeatable and our orientation long term.
Across sectors, we are seeing the landscape shift. Hospitality is under pressure from deferred capital expenditures and near-term maturities. Multifamily faces valuation recalibration as cap rates rise and leverage recedes. Even in office, where secular headwinds persist, dislocation is beginning to yield selectively actionable opportunities. In each case, we are evaluating where structure, not just price, can drive durable, risk-adjusted returns.
This environment demands more than capital. It requires a stable, experienced team with the agility to work up and down the capital stack and the relationships to source deals early. That is what our platform was built for. With deep connectivity across lenders, owners and operators, we consistently uncover opportunities before they reach the broader market and execute with a clear philosophy, shared incentives and a team-based culture that rewards precision.
We are not chasing momentum or relying on market recovery to drive returns. We are focused on underwriting the business plan, aligning with operators and structuring for protection on the downside with the potential for asymmetric outcomes on the upside.
Like those who supplied the tools that built lasting fortunes during the Gold Rush, we are not chasing momentum or relying on chance. We are focused on providing the structure, discipline and alignment needed to uncover value where others see uncertainty. Cycles like this reward preparation and conviction, and we believe the months ahead will offer opportunities for those positioned to act with clarity and discipline.
We are ready to put the right tools to work.
In a recent discussion with Hotel Management, Brian Waldman, Chief Investment Officer at Peachtree Group, emphasized the importance of opportunistic investments in the current hospitality market. While premium-branded select-service and compact full-service hotels are generally stable across market cycles, Waldman noted that the most compelling opportunities often arise from unique situations rather than adhering strictly to a single chain scale or technology.
Waldman also highlighted the significance of transparency in hotel financing. He advised that owners should be forthcoming with lenders about potential challenges and deviations from plans, as early transparency fosters credibility and collaborative problem-solving, which is crucial in navigating financial uncertainties.
Peachtree Group's approach aligns with these insights, focusing on strategic investments that leverage both market opportunities and operational efficiencies. Their portfolio reflects a commitment to identifying and capitalizing on situations where value can be enhanced through decisive action and transparent partnerships.