부동산 경기: 시장 가치가 여전히 더 하락할 이유
상업용 부동산 시장은 엇갈린 신호를 보내고 있지만 마크 비트너, 피드몬트 크레센트 캐피탈의 수석 이코노미스트, 극명한 현실 점검으로 잡음을 없앴습니다. 부동산 가치는 여전히 상당히 비싸고 조정은 끝나지 않았습니다.
최신 소식에서 피치트리 포인트 오브 뷰 팟캐스트 에피소드에서 Vitner는 모든 부동산 투자자가 들어야 할 중요한 통찰력을 공유합니다.많은 사람들이 예측했던 심각한 경기침체는 피했지만 시장이 새로운 금리 환경에 완전히 적응한 것은 아닙니다.이는 현명한 투자자에게 위험과 기회를 동시에 제공합니다.
현재 약 4.5% 에 거래되고 있는 10년물 국채는 높지 않습니다.실제로 향후 10년간 금리가 예상했던 최저 수준입니다.비트너는 공정 가치가 4.7% 에 가까우며 잠재력은 5% 이상에 달할 것이라고 주장합니다.이러한 변화는 자산 가치를 부풀리던 인위적인 저금리 시대의 종말을 의미합니다.이제 부동산 가격을 적절히 조정해야 합니다.
연결 끊김은 이미 현장에서 분명하게 드러납니다.피치트리 그룹 (Peachtree Group) 의 CEO 그렉 프리드먼 (Greg Friedman) 은 판매자들이 부동산의 가치가 있다고 생각하는 가치와 실제 내재가치 사이에 10~ 15% 의 격차가 있다고 보고 있습니다. 이는 많은 사람들이 여전히 되찾을 것으로 예상하고 있는 풍부한 유동성의 여파입니다.
하지만 여기서 기회가 생깁니다.비트너는 특히 정책 입안자들이 개발을 장려하기 시작한 시장에서 진입 장벽이 높고 투자자 통제력이 강한 투자를 목표로 삼을 것을 권장합니다.비트너 (Vitner) 에 따르면, 스마트폰 세대가 좀더 적극적으로 나서기를 원하는 르네상스를 맞이하고 있는 중소 도시의 복합 용도 프로젝트가 최적의 선택이라고 합니다.
주요 투자 시사점:
• 이자율은 구조적으로 더 높습니다. 10년 만기 국채는 경기 침체가 아닌 기간에 4.5-5.5% 사이에서 거래되어 부동산 가치를 근본적으로 재조정할 것으로 보입니다.
• 지리적 기회가 존재합니다. 사우스캐롤라이나주 찰스턴과 앨라배마주의 신흥 시장 같은 시장은 자연스러운 진입 장벽과 함께 성장을 이룬 반면, 내슈빌과 같이 예전에 뜨거웠던 시장은 식었습니다.
• 복합 용도는 미래입니다. 사람들이 걷기 좋고 편의 시설이 풍부한 환경을 원함에 따라 주거, 소매 및 엔터테인먼트를 결합한 라이프스타일 중심의 개발이 수요를 사로잡고 있습니다.
• 부채 만기 장벽은 압력을 가중시킵니다. 막대한 양의 상업용 부동산 부채는 훨씬 더 높은 금리로 재융자될 것이며, 이로 인해 현실적인 가격 책정 논의가 이루어질 것입니다.
• 소비자 지출의 변화: 소비자 지출이 GDP의 71% 에서 지속 가능한 67~ 68% 로 정상화됨에 따라 소매업 통합이 저조해질 것으로 예상됩니다.
전체 대화를 통해 이러한 시장 조정 주기가 일반적인 주기가 아닌 이유와 향후 가격 조정을 통해 투자자가 수익을 창출할 수 있는 방법을 알 수 있습니다.지역 시장 역학, 인구통계학적 변화, 전술적 투자 전략에 대한 Vitner의 완전한 분석을 놓치지 마세요.
좋아하는 팟캐스트 플랫폼에서 Peachtree Point of View 전체 에피소드를 듣고 모든 상업용 부동산 투자자가 오늘날의 시장 현실을 헤쳐나가는 데 필요한 전체 전략적 분석을 들어보세요.

관련 게시물

.png)
ATLANTA (Oct. 15, 2025) – Peachtree Group (“Peachtree”), a leading commercial real estate investment firm overseeing a diversified portfolio of more than $8 billion, today announced the appointment of Lindsay Monge as executive vice president of asset management. In this role, Monge will oversee the firm’s hospitality and real estate assets, driving performance, strategic planning and value creation across the portfolio.
Monge brings more than two decades of leadership experience in hospitality, real estate investment and operations to Peachtree. Most recently, he served as president of Seaview Investors where he led asset management and daily operations for a portfolio of eight Marriott and Hilton-branded upscale hotels in California. Before this, he spent nearly 16 years at Sunstone Hotel Investors, rising to senior vice president, chief administrative officer, secretary and treasurer, where he oversaw corporate functions and played a pivotal role in managing a $3.9 billion asset base.
“Lindsay’s extensive background leading hotel operations and real estate investment platforms makes him an invaluable addition to our leadership team,” said Greg Friedman, managing principal and CEO of Peachtree. “His experience across public REITs, private equity and owner-operator platforms uniquely positions him to enhance value creation for our investors while strengthening our asset management capabilities.”
His career also includes senior leadership roles at Magna Flow as chief operating officer and at Alpha Wave Investors as chief administrative officer and partner where he directed strategic planning, growth initiatives and asset repositioning strategies. Earlier in his career, Monge held management positions at The Westgate Hotel and began his hospitality career in Hilton’s executive management program at the Waldorf Astoria in New York.
Monge earned an MBA in strategy and leadership from the Drucker School of Management at Claremont Graduate University. He holds a bachelor’s degree in hotel administration from Cornell University’s Nolan School of Hotel Administration. He also completed executive education in the LEAD Business Program at Stanford Graduate School of Business.
.png)
Peachtree Group to Launch Equipment Finance Division, Expanding Credit Capabilities Across Key Sectors

ATLANTA (Oct. 13, 2025) – Peachtree Group (“Peachtree”) announced today the launch of a new equipment finance division, further broadening its credit platform and reinforcing its ability to provide flexible equipment lease financing across industries, including commercial real estate and hospitality.
The division will be led by seasoned executives Brian Shaughnessy and Roger Johnson, who together bring more than 60 years of experience in equipment finance, specialty finance and portfolio acquisitions. They will be joined by experienced industry executive Dennis Shields, further strengthening the team’s depth and expertise. Shields spent the last 15 years with Meridian Leasing, helping to grow its profitable leasing business.
“This launch is more than the start of a new business line. It continues relationships that span more than 15 years,” said Greg Friedman, Peachtree’s managing principal and CEO. “We have known and worked alongside Brian and Roger for well over a decade, watching them build reputations as trusted leaders in equipment finance. Their arrival marks both a reunion and a natural extension of our long-standing ties.”
This new platform represents a progression of Peachtree’s established private credit ecosystem. Many of the firm’s commercial real estate clients also require equipment financing, particularly in hospitality, where Furniture, Fixtures,and Equipment (FF&E) play a critical role in new developments. By building on the firm’s long-standing history and applying proven expertise from its principals’ experience financing essential use equipment, Peachtree is positioned to deliver tailored financing solutions that address client needs across multiple sectors and industries.
The launch highlights Peachtree’s ability to adapt its platform to fill gaps left by traditional lenders while keeping long-term client relationships at the center of its strategy.
.png)
“Large banks continue to pull back from serving small and mid-sized businesses, leaving a significant void in the market,” Friedman said. “Our new platform allows us to step in with creative financing solutions, whether that means helping medical facilities upgrade technology or supporting hotels with FF&E for new developments, so businesses can access the capital they need to grow.”
Shaughnessy, who joins as president and principal of the equipment finance division, is a senior executive with more than 35 years of experience in financial services and investment banking. He was most recently co-founder and CEO of IMT Commercial, an alternative portfolio and asset acquisition and management firm.
Johnson, who will serve as executive vice president and principal, is a 30-year portfolio acquisitions and commercial lending veteran. He has a proven track record of developing profitable relationships with C-suite decision-makers at a wide range of financial institutions. Both Shaughnessy and Johnson founded and grew IMT Commercial Credit into a top 120 equipment finance business.
The new unit will initially focus on financing lease transactions ranging from $500,000 to $10 million with terms generally between 24 and 84 months. By leveraging Peachtree’s established credit expertise, infrastructure and balance sheet strength, the division aims to deliver competitive financing options while ensuring timely funding and long-term client relationships.
“Equipment finance requires a deep understanding of the assets, from valuation to structuring and exit strategies,” said Shaughnessy. “Our team brings decades of specialized knowledge that allows us to evaluate risk effectively and deliver certainty of execution for clients.”
Johnson added,“Leasing involves extensive coordination with clients, vendors and lenders, and our goal is to make the process seamless. Clients can count on us not only to secure financing but also to manage the details that keep projects moving forward.”
“Equipment finance is a relationship-driven business where execution matters,” Shields, senior vice president, said. “Our goal is to combine decades of industry expertise with Peachtree’s deep credit platform to offer reliable, creative solutions to clients who are often underserved in today’s lending environment.”
.png)
Fortune: Commercial real estate’s seismic transformation is creating new winners—and losers— in the property market
.png)
Fortune | There’s no doubt that commercial real estate, and especially the office market, is undergoing a seismic transformation, one that’s not likely to abate any time soon. A boom time of near-zero-interest-rate policy, abundant liquidity, and cap rate compression over the past decade has given way to a perfect storm–a wall of maturing debt, tightened lending conditions, and cratering property values–all amid higher interest rates that show no sign of returning to their pre-2022 lows.
The outlook for the office sector has been particularly negative. It’s a tale of two markets right now: roughly 30% of office buildings account for 90% of the vacancies and may never recover, while the other 70% have the chance to stabilize over time. Either way, the office market finds itself at an inflection point, much like the retail market as mall acquisitions were being financed.